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Copywriting Resources

Content marketing requires writers, and not every business has the skills in-house to drive the best results. These tools will connect you with expert copywriting, design, and production resources.

Scripted

An online marketplace that connects businesses with freelance writers for blogs, articles, and bulk social media posts

PRICING

Accounts start from $149 per month. Blog content starts at $45 per article

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Key Features

  • Commission writers to write long and short-form blogs, social media posts, and website content
  • Streamline content workflows with pre-built briefs
  • Receive money back if unsatisfied with the content you receive

Great for

  • Publishing more written content for time-stretched marketing teams
  • White-label option makes this a viable service for agencies to offer
  • Getting high quality blog content with varying goals including thought leadership, SEO, and on-site conversions

Be aware that

  • Monthly subscription is required in order to commission writers (at an additional cost)
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UpWork

Find freelancers and freelance jobs on Upwork - an online workplace where savvy businesses and professional freelancers go to work

PRICING

Rates vary per freelancer

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Key Features

  • Database of freelancers specialising in Web Development, Design, Writing, Marketing, Accounting and more
  • Pro service has recruitment assistance features

Great for

  • Hiring specialized workers across a variety of digital marketing roles
  • Briefing content writers to create SEO-friendly and conversion driven content pieces for your blog
  • In addition to content writing, you can hire web developers and designers to supplement your team for individual tasks

Be aware that

  • It's important to conduct your own reviews before engaging a freelancer to be sure you'll receive work to your expectation of quality
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Written

A content licensing platform between bloggers and marketers

PRICING

Accounts start from $4,500 per month

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Key Features

  • License high-performing content from Written.com and move the content to your site
  • Define your audience, review relevant content, and publish to your site

Great for

  • Large brands who wish to acquire the benefit of high-performing content quickly
  • Getting traffic to your site from high-intent searches and relevant audiences
  • Licensing high-performing articles helps you benefit from these articles now, compared to longer term SEO strategies

Be aware that

  • Written.com brokers the relationship between you and the content provider
  • This is a premium-priced service
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Zerys

A content marketing software platform and writer marketplace with over 60000 professional freelance writers and editors for hire

PRICING

Free tier available. Content prices vary

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Key Features

  • Workflow assistance that adjusts based on the deliverable you need
  • Suite of free content strategy and planning tools, including keyword planners and editorial calendars
  • Determine the right price to offer to writers on the platform

Great for

  • Consolidating your content marketing efforts and freelance resource into a single tool
  • Adding your whole marketing team to review and approve content strategy and publishing
  • Hire editors to review your content

Be aware that

  • Agency plan only recommended for agencies with "advanced content skills"

SCREENSHOTS

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