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Content Discovery Platforms

Creating content is only the first step – next you need people to read it! Promote your content across the web on premium publishing sites using these tools.

Outbrain

Outbrain is a popular performance-driven discovery and native advertising platform. We help advertisers get discovered on leading publishers websites

PRICING

$10 per day minimum spend per campaign

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Key Features

  • Promote your content natively on premium publisher sites
  • Multiple native ad formats and demographic targeting
  • Optimize your campaigns on a PPC basis

Great for

  • Agencies, brands, and medium-sized businesses looking to leverage their content to drive traffic
  • Getting detailed reports on campaign performance, placements and CPCs
  • Have the ability to self-serve your campaigns or work with an account manager
  • Flexible ad formats, choose from Native In-feed, Native In-Article or via Recommended Widget
  • Using content marketing for prospect outreach or remarketing

Be aware that

  • Campaign optimization can take time to get right
  • Average CPCs are between $0.25 to $0.35
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Taboola

Drive traffic to your site, blog or video, or monetize your site with this platform for content recommendation, audience acquisition, and native advertising

PRICING

$10 per day minimum spend per campaign

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Key Features

  • Promote your content natively on major media sites
  • Reach your target customers
  • Optimize against a number of campaign objectives

Great for

  • Promoting your video and written content across the web
  • Retargeting your web visitors on premium publisher sites
  • Generating the right KPI-driven results based on your business objectives

Be aware that

  • Campaign optimization can take time to get right
  • Average CPCs are between $0.25 to $0.35.
  • Their "Top 30" network starts at $0.70 per click.
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Specialist in financial publishers

Dianomi

Reach an affluent, engaged audience on the world’s leading premium financial websites. The only native ad platform that focuses exclusively on financial

PRICING

Contact Diaomi for a quote

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Key Features

  • Reach B2B and B2C audiences
  • Intergrate your content on premium financial websites
  • Track ROI and campaign optimization

Great for

  • You get 100% transparency on the publishers you advertise on
  • Choose from a fully managed or self-serve campaign
  • Track all conversions through a Dianomi pixel
  • Get access to an affluent audience through the Dianomi network of financial publishers

Be aware that

  • Campaign optimization can take time to get right
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Content.ad

Integrate branded content into web publishers' environments enhancing revenue, performance and user experience for publishers, advertisers, and consumers

PRICING

Pay as you go

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Key Features

  • Promote content on Content.ad's network with native advertising
  • Premium content creation and optimization services
  • Device and location targeting tools

Great for

  • Small companies with little bandwidth or experience in content or performance marketing
  • Saving ad spend through bid optimization by traffic source to make sure you target the most relevant audiences
  • Target mobile, desktop and tablets separately

Be aware that

  • Campaign optimization can take time to get right
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