Publisher Ad Management Platform

Compare the best Publisher Ad Management Platforms currently available

DoubleClick for Publishers

DoubleClick for Publishers (DFP) is a complete revenue management across screens, formats and sales channels

PRICING

Contact Doubleclick for Publishers to receive a quote

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Key Features

  • Maximise programmatic revenue for your site
  • Get discovered by millions of advertisers on the DoubleClick Ad Exchange
  • Engage with Native and Video ads

Great for

  • Gain programmatic access to a large volume of global advertisers
  • Work with publishers of all different sizes
  • Streamline your ads sales across your website and app

Be aware that

  • There is a learning curve to understanding the platform
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AppNexus

Leverage the industry’s most trusted, transparent enterprise platform to optimize revenue, maximize yield, and command top dollar.

PRICING

Contact AppNexus to receive a quote

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Key Features

  • The real-time decisioning platform lets you maximize your revenue opportunities
  • Get access to a full-stack suite of tools to help you monetize your website
  • Multi-format advertising options, serve ads across mobile, desktop, video, native, audio and display

Great for

  • Avoid underdelivering by using audience segmentation by AppNexus, which will unlock new audiences for your buyers
  • Access the largest independent marketplace
  • Gain access to AppNexus's forecasting technology

Be aware that

  • Currently you can not use AppNexus to serve ads on your app
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Sortable

Sortable's ad technology works intelligently behind the scenes to optimize your ad impressions so you can focus on creating great content for your audience.

PRICING

Contact Sortable to receive a quote

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Key Features

  • Get assistance with creating an efficient and competitive ad stack
  • Increase yields with header bidding, server-to-server connections, dynamic price floors and timeouts, and partner discrepancy minimization
  • Unified reporting shows performance at both the site and partner levels

Great for

  • Optimize content in order to optimize yield
  • Track content and layout A/B tests to measure ad performance
  • Assist publishers with developing their ad stack

Be aware that

  • Sortable require a minimum 50MM monthly page views
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OpenX

OpenX creates quality programmatic advertising markets that drive superior monetisation for publishers and app developers.

PRICING

Contact OpenX to receive a quote

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Key Features

  • Gain access to OpenX's Ad Exchange which was purposefully built for supply partners
  • Receive access to private market places to sell your premium inventory
  • Get access to dedicated app and mobile features

Great for

  • OpenX certifies against fraud and piracy
  • Gain access to 34k+ advertisers

Be aware that

  • OpenX charge on a percentage of revenue earned model
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Sonobi

Leverage JetStream technology to gain control of audiences and ad products—and deliver the most value to clients, realize the most value for your brands.

PRICING

Contact Sonobi to receive a quote

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Key Features

  • Identify and sell your inventory at the optimized price with JetStream Publisher Suite
  • Monetize your audience and inventory across indirect and direct buyers through a client-based adapter protocol and a server-to-server-based cloud protocol 3)

Great for

  • Eliminate margin erosion by directly managing demand partners, removing 3rd party fees
  • Manage holistic audience demand through a single integration across all media properties

Be aware that

  • There is a learning curve to understanding the platform
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Media.net

Media.net is a leading online ad-tech company that develops innovative products for advertisers and publishers

PRICING

Contact Media.net to receive a quote

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Key Features

  • Gain access to advertisers on the Yahoo / Bing network
  • Access all major DSPs and ad exchanges
  • Receive a dedicated account manager who will help set your website up

Great for

  • Receive a 100% fill rate
  • Get access to unique and revenue generating ad formats, such as: Mobile Docked Ads, Contextual Ads and In-Content Ads
  • Track your performance in real-time

Be aware that

  • Media.net specialism is serving contextual ads
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Specialists in monetizing mobile apps

Aerserv

AerServ is a free mobile mediation and revenue management platform, specializing in mobile video and brand advertising for mobile app publishers.

PRICING

Contact AdServ to receive a quote

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Key Features

  • Mobile video monetization specialist
  • Build for monetizing apps

Great for

  • Access thousands of premium brands through the aerMarket ad exchange
  • Receive real-time reporting
  • Automatic ad optimization works on increasing your yield

Be aware that

  • Designed to be used for apps who would like to monetize their content
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Google AdSense

Learn how to make money online by pursuing your passion. We help you with website and content monetisation so that you can make money while doing what you love.

PRICING

Contact Google AdSense to receive a quote

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Key Features

  • Select which types of ads you would like on your site
  • Integrate search or video ads into your site

Great for

  • Easy to set up and use
  • Payment is made automatically once a threshold has been hit
  • Mobile optimization is automatically included with AdSense

Be aware that

  • Designed for smaller publishers
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AdMob by Google

Learn how to grow your app business with AdMob tools designed to help you with app monetisation, user analysis and mediation.

PRICING

Contact AdMob by Google to receive a quote

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Key Features

  • Specializes in monetizing apps
  • Can be used with Android or iOS apps

Great for

  • Gain access to the AdMob network as well as 40 third-party ad networks
  • Run direct deals through the AdMob network
  • Free and unlimited analytics with Firebase
  • There are no standard fees for using the AdMob network

Be aware that

  • Designed to be used for apps who would like to monitize their content
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Built for mobile games

Unity Ads

Unity is the ultimate game development platform. Use Unity to build high-quality 3D and 2D games, deploy them across mobile, desktop, VR/AR, consoles or the Web, and connect with loyal and enthusiastic players and customers.

PRICING

Contact Unity Ads to receive a quote

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Key Features

  • Enables publishers to integrate video ads into your mobile games
  • Mobile game industries largest video ad network provider

Great for

  • Integrate video ads into your game play
  • Receive a dedicated account manager to help get you set up

Be aware that

  • Designed for mobile game publishers
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Leadbolt

Leadbolt is a High Performance Mobile advertising platform for User Acquisition and In-app monetization.

PRICING

Contact Leadbolt to receive a quote

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Key Features

  • Built for monetizing apps
  • Over 65,000 apps use Leadbolt to monetize their content

Great for

  • Gain access to premium advertising partners
  • Select what type of ads you would like appearing in your app, choose from: video, playable ads, interstitials and native ads
  • Receive a dashboard with real-time analytic data

Be aware that

  • Created for montetizing apps
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