As with any digital marketing channel, there’s always plenty of data to review – and sometimes the default email analytics tools just don’t cut it. These tools will help you dig into the data and review your competitors’ campaigns.
?Our page editors are carefully selected for their expertise and knowledge for this product.
Ryan Murton is the Head of SEO & ASO at Badoo & Bumble. With over 10 years experience in online marketing, he has worked across various industries. He also consults for numerous well-known brands.
GrowthSupermarket adheres to strict standards of editorial integrity to help you make decisions with confidence. We spent over 60 hours researching Email Analytics tools. And in order to help you find the best our Page Editors highlight their pros, cons and if they have any current offers.
Email marketing analytics from Email on Acid. Analyze campaigns on performance, engagement, interaction and more with our comprehensive email analytics reporting
PRICING
Accounts start from $55 per month
KEY FEATURES
Email analytics suite that works with your email provider
Heat map and click tracking tools
Geolocation reporting
Engagement reporting
Great for
See how many people read, forward, delete, open and click on your emails and track that activity daily
Email testing tool to ensure your design works on all devices and email clients
Spam testing feature to ensure email deliverability
Gain access to emails from other companies if you need design inspiration
Compare email campaigns side by side using the same metrics
Download all your reporting data to share with other team members or departments
Be aware that
The basic account tier doesn't include many of the email analytics tools. To gain access to most analytics tools the monthly account fee will be $85 per month
Learn how your email is performing through sending, delivery, and customer engagement with 35+ metrics and powerful email analytics features in SparkPost
PRICING
Accounts start from $9 per month
KEY FEATURES
Get analytical data on your email performance
Designed for emails from App's
Great for
Visualise your email performance on a dashboard
Use webhooks (HTTP callbacks) to push inbound and outbound email activity to your app in real time
Use SparkPost's Adaptive Delivery technology which aggregates real-time delivery data from millions of email messages to automatically optimize email delivery for every ISP and market
SparkPost customers see a 96% deliverability rate
Use templates to help you get started with building your emails
Sparkpost ensures 99.99% uptime reliability
Be aware that
The basic account tier is limited to 50,000 emails per month
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