Perpetua Review:
Fine-tune your strategy to outperform the competition

Secret weapon for eCommerce success

Perpetua, the cutting-edge advertising optimization software tailored to skyrocket your eCommerce success. With a robust suite of tools, including real-time optimization, full-funnel advertising capabilities, and in-depth performance insights, Perpetua offers a seamless experience across major platforms like Amazon, Instacart, Walmart, and Target. Optimize your campaigns with ease, uncover valuable customer data, and fine-tune your strategy to outperform the competition.

Pricing

Accounts start from $250 per month

Visit Site
?Our page editors are carefully selected for their expertise and knowledge for this product.
Page Editor & Reviewer
Craig Mariner
Last Updated April 26, 2023
?
Ease of Use
4.5
Price
3.5
Customer Support
4.5
Features
4.5
4.3 out of 5

Craig Mariner, known as the "Energy Ball," is a passionate writer who covers an impressive range of topics.
His dedication and seemingly endless energy have made him a favorite among readers.

When not writing, Craig enjoys spending quality time with his lovely wife Catherine, their two cats, and engaging in various family activities. Committed to excellence and consistently exceeding expectations, Craig is a force to be reckoned with in the world of content creation.

Features

So, what are the key features for Perpetua?

  • AI-driven Amazon Ads optimization and automation for Sponsored Products, Sponsored Brands, and Sponsored Display Ads
  • Customizable performance dashboards to monitor the success of your advertising campaigns
  • Optimization for ad spend by identifying the best-performing keywords and ad types
  • Keyword research and analysis to improve organic rankings
  • Integrations with other e-commerce platforms like Walmart, Instacart, and Target

What's great about Perpetua?:

  • Create, launch, and optimize Sponsored Ads on Amazon in seconds
  • Real-time, customizable dashboards help you monitor your ad performance and make data-driven decisions
  • A dedicated support team provides assistance and guidance to help you make the most of the platform
  • Hourly reporting for campaign performance and Share of Voice

What you need to be aware of:

  • Customizations and features may vary depending on the pricing plan

Perpetua Pricing

Starter:

$250/mth
  • Up to $5,000 in monthly ad spend
  • 1 Retail Media Platform
  • Onboarding Support
  • Access to Perpetua Support Team
  • Access to Perpetua Slack community

Growth:

$550/mth
  • Up to $10,000 in monthly ad spend
  • 2 Retail Media Platforms
  • All features in Starter
  • Access to Perpetua’s Customer Success Team
  • Hourly Share of Voice and Organic rank insights

Pro:

$550 /% of ad spend managed in Perpetua
  • Up to $200,000 in monthly ad spend
  • Unlimited Retail Media Platforms*
  • All features in Growth
  • 3 & 6-week checkpoint call
  • Customized launch strategy & onboarding plan
  • Quarterly business review
  • Perpetua Stream: Hourly reporting and Intraday optimization

Enterprise:

Custom Pricing
  • Over $200,000 in monthly ad spend
  • Unlimited Retail Media Platforms
  • All features in Growth + Pro
  • White-glove account set-up
  • Early access to Perpetua Betas (including DSP self serve)
  • Amazon Marketing Cloud integration
  • Datalake integration
  • Custom dashboard production

Harness the Power of Multi-Channel Advertising

In the highly competitive world of eCommerce, it’s crucial for businesses to diversify their advertising channels to reach the broadest audience possible. Perpetua recognizes this need and offers a robust solution that accommodates not only Amazon Advertising but also Instacart Advertising, Walmart Advertising, and Target Advertising. By leveraging Perpetua’s multi-channel advertising capabilities, businesses can effectively extend their brand’s reach and connect with new customer segments.

The capacity to manage advertising campaigns across multiple platforms using a single, unified interface revolutionizes the way eCommerce businesses operate. With Perpetua, you can consolidate your advertising efforts, tailor campaigns for each platform, and track performance data – all from one comprehensive dashboard. This degree of integration enables more efficient management of your advertising budget, improved targeting, and ultimately, a higher return on investment.

Perpetua’s multi-channel approach allows you to take advantage of the unique strengths and opportunities offered by each platform. From Amazon’s vast customer base to Instacart’s rapidly expanding grocery delivery service, Walmart’s wide-ranging brick-and-mortar presence, and Target’s devoted following, businesses can capitalize on the distinct benefits of each platform while maintaining a consistent brand message.

In conclusion, Perpetua equips eCommerce businesses to harness the power of multi-channel advertising, enabling them to reach a wider audience, customize campaigns across platforms, and ultimately, achieve greater success.

Boost Your Strategy with Cutting-Edge Optimization

Optimizing advertising is crucial to the success of any eCommerce business. Perpetua’s state-of-the-art optimization features provide a significant edge, allowing businesses to maximize the efficacy and performance of their advertising campaigns across Amazon, Instacart, Walmart, and Target.

One key aspect of Perpetua’s optimization capabilities is its AI-driven bid optimization. By utilizing advanced algorithms and machine learning, the platform continually adjusts bids for each keyword and ad placement, ensuring that your campaigns achieve the best possible results at the lowest possible cost. This level of automation frees up time and resources, allowing you to concentrate on other aspects of your business growth.

Another notable feature is Perpetua’s Keyword Boost, which enables businesses to create standalone campaigns for high-priority keywords. This ensures that your products appear at the top of search results, exactly where customers are most likely to see them. By prioritizing these high-value keywords, you can enhance your visibility and generate more sales.

Perpetua’s in-depth analytics further improve your advertising strategy by providing actionable insights and data on campaign performance, organic rank, and Share of Voice. These metrics enable you to make informed decisions about your advertising campaigns, refine your targeting, and continuously enhance your results.

By incorporating Perpetua’s cutting-edge optimization features into your advertising strategy, you can supercharge your campaigns, drive more sales, and elevate your eCommerce business to new heights.

Maximize Your Visibility Across Marketplaces

Perpetua empowers eCommerce businesses to boost their visibility across different marketplaces. The platform supports advertising on Amazon, Walmart, Instacart, and Target, allowing you to advertise on multiple channels and maximize your reach.

With Perpetua, you can effortlessly create, launch, and optimize your campaigns across these marketplaces with just a few clicks. The platform offers advanced features such as always-on bid optimization and hourly reporting to ensure that your campaigns are running efficiently and effectively.

Furthermore, Perpetua provides detailed insights into your competitors’ strategies, enabling you to adjust your own tactics and stand out in a crowded marketplace. With Perpetua, you can take your advertising campaigns to the next level and maximize your visibility across multiple marketplaces.

Unlock the Potential of Full-Funnel Advertising

Perpetua’s full-funnel advertising capabilities allow you to target customers at every stage of the buying journey. The platform offers a variety of advertising formats, including Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP, enabling you to engage with customers across different touchpoints.

By leveraging Perpetua’s full-funnel advertising capabilities, you can build brand awareness, drive consideration, and ultimately, increase sales. The platform provides advanced optimization features such as keyword boosts, hourly reporting, and intraday optimization to ensure that your campaigns are always performing at their best.

With Perpetua’s full-funnel advertising, you can reach customers wherever they are in the buying journey and drive results at every stage of the funnel.

Enhance Your Advertising Strategy with Advanced Analytics

Perpetua’s advanced analytics capabilities provide the insights you need to make data-driven decisions and optimize your advertising strategy. The platform offers hourly reporting on key metrics such as sales, spend, and ACoS, allowing you to track your campaigns in real-time.

Moreover, Perpetua’s analytics capabilities enable you to uncover valuable insights into your customers’ behavior and preferences. The platform provides detailed reporting on customer search terms, product page views, and conversion rates, giving you the information you need to optimize your product listings and improve your customer experience.

With Perpetua’s advanced analytics, you can take your advertising strategy to the next level and drive better results for your business.

Access Expert Support Every Step of the Way

Perpetua offers expert support to help you achieve your advertising goals. The platform provides access to a dedicated customer success team who can assist you with campaign setup, optimization, and strategy development.

Moreover, Perpetua’s support team offers ongoing guidance and best practices to help you get the most out of the platform. Whether you’re just getting started with advertising or you’re an experienced marketer, Perpetua’s support team is there to help you every step of the way.

With Perpetua’s expert support, you can feel confident that you’re making the most of your advertising campaigns and driving results for your business.

Stay Ahead of the Competition with Perpetua

Perpetua enables eCommerce businesses to stay ahead of the competition with cutting-edge advertising technology and advanced optimization features. The platform offers a range of capabilities, including always-on bid optimization, hourly reporting, and full-funnel advertising, allowing you to maximize your reach and drive results across multiple marketplaces.

Additionally, Perpetua provides valuable insights into your competitors’ advertising strategies, giving you the information you need to adjust your own tactics and stand out in a crowded marketplace. With Perpetua, you can stay ahead of the competition and drive results for your business.

In conclusion, Perpetua offers a comprehensive solution for eCommerce businesses looking to enhance their advertising strategy and drive results across multiple marketplaces. With advanced optimization features, full-funnel advertising, and expert support, Perpetua is the ideal partner for businesses seeking to grow and succeed in the competitive eCommerce landscape.

Drive Efficient Ad Spend with AI-Powered Bid Optimization

Perpetua harnesses the power of artificial intelligence to deliver efficient ad spend through AI-powered bid optimization. The platform’s advanced algorithms and machine learning capabilities continuously adjust bids for each keyword and ad placement, ensuring that your campaigns achieve optimal results at the lowest possible cost.

This level of automation not only saves time and resources but also enables you to focus on other aspects of your business growth. By incorporating Perpetua’s AI-driven bid optimization into your advertising strategy, you can drive more sales and achieve a higher return on investment.

Benefit from Custom Launch Strategies for New Products

Perpetua provides custom launch strategies to help you effectively introduce new products to the market. These tailored strategies ensure that your product gains maximum visibility and traction from the start, driving early sales and positive reviews that can significantly impact long-term success.

By leveraging Perpetua’s expertise and platform capabilities, you can create a launch strategy that targets high-value keywords, optimizes your ad spend, and aligns with your business objectives. With Perpetua’s custom launch strategies, you can set your new products up for success from the very beginning.

Achieve Long-Term Success with Quarterly Business Reviews

Perpetua offers quarterly business reviews to help you assess your advertising performance, identify areas for improvement, and adjust your strategy to better align with your goals. These in-depth reviews provide valuable insights into your campaigns, uncovering trends, challenges, and opportunities for growth.

By conducting regular quarterly business reviews, you can stay on top of your advertising performance, make data-driven decisions, and continuously refine your strategy to drive long-term success. With Perpetua’s support, you can ensure that your advertising efforts are always aligned with your business objectives and consistently delivering the results you need.

In summary, Perpetua is a powerful tool for eCommerce businesses looking to excel in multi-channel advertising and drive results across various marketplaces. With its advanced features, cutting-edge optimization, and comprehensive support, Perpetua enables you to supercharge your advertising strategy and achieve your business goals. Sign up for Perpetua today and start experiencing the benefits of a robust, data-driven advertising platform.

 

?Our page editors are carefully selected for their expertise and knowledge for this product.
Page Editor & Reviewer
Craig Mariner

Craig Mariner, known as the "Energy Ball," is a passionate writer who covers an impressive range of topics.
His dedication and seemingly endless energy have made him a favorite among readers.

When not writing, Craig enjoys spending quality time with his lovely wife Catherine, their two cats, and engaging in various family activities. Committed to excellence and consistently exceeding expectations, Craig is a force to be reckoned with in the world of content creation.

What do we think?

Perpetua offers a comprehensive and powerful solution for eCommerce businesses looking to enhance their advertising strategy, optimize campaigns, and drive results across multiple marketplaces.

With its advanced features, cutting-edge optimization, and expert support, Perpetua empowers businesses to reach new heights in the competitive eCommerce landscape.

Don’t miss the opportunity to transform your advertising efforts and achieve greater success. Take action now by signing up for Perpetua and start experiencing the benefits of a robust, data-driven advertising platform tailored to your needs.

Visit Site

Editors Rating

4.3 out of 5
Ease of Use
4.5
Price
3.5
Customer Support
4.5
Features
4.5

At GrowthSupermarket, we hold ourselves to rigorous editorial standards to empower you to make confident decisions.

Our team invested over 29 hours researching Perpetua, and we provide you with an objective overview of the Perpetua platform's pros and cons, along with any current offers, to help you find the best fit for your needs.