Get visitor level call tracking from ResponseTap. One of the most comprehensive solutions to track calls for businesses, marketing agencies and networks


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?Our page editors are carefully selected for their expertise and knowledge for this product.
Page Editor & Reviewer
Byron Tassoni-Resch
Last Updated February 27, 2019

Byron Tassoni-Resch is the Search Engine Marketing Manager for Deliveroo in Europe. With over 12 years in the digital marketing industry, his main focus is on paid search, video and display campaigns. He has worked both in-house and agency side, managing multiple millions of pounds in the span of his career.

Editors Rating
Ease of Use
Customer Support
4 out of 5

Key Features

  • Track phone calls generated by your online and offline marketing activities
  • Integrates into your existing MarTech systems including AdWords, DoubleClick, CRM and bid management software

Great for

  • Link calls to every touchpoint with detailed AdWords reporting
  • Simple set up, requires a small piece of JavaScript
  • Link sales value to the phone call for more accurate ROI analysis
  • Leverage attribution models to understand and measure which campaigns have proven most important to the customer journey
  • Include call conversions in your analytics, to manage your campaigns using more accurate data
  • Link offline channels including broadcast media and print to phone sales, through dedicated campaign phone numbers

Be aware that

  • Designed for medium to large scale companies
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