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GrowthSupermarket compares:

PPC Product Feed Management Tools

Compare tools for managing your shopping feed for PPC campaigns

?Our page editors are carefully selected for their expertise and knowledge for this product.
Page Editor
Last Updated November 25, 2018
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Byron Tassoni-Resch

Byron Tassoni-Resch is the Search Engine Marketing Manager for Deliveroo in Europe. With over 12 years in the digital marketing industry, his main focus is on paid search, video and display campaigns. He has worked both in-house and agency side, managing multiple millions of pounds in the span of his career.

GrowthSupermarket adheres to strict standards of editorial integrity to help you make decisions with confidence. We spent over 75 hours researching PPC Product Feed tools. And in order to help you find the best our Page Editors highlight their pros, cons and if they have any current offers.
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Lengow

IN A NUTSHELL

Easily manage your product catalogue on ecommerce channels

PRICING

Accounts start from $216 per month

KEY FEATURES

  • Distribute your products with over 1800 ecommerce partners worldwide
  • Manage your product information in platform
  • Integrate online and offline data

Great for

  • Manage your feed (categories, product names, descriptions, etc) and adapt them without having to use a technical team
  • Managing multiple channels within the same platform
  • Make product updates instantly and without having to go to each distribution platform
  • Manage feeds on Google, Bing, Amazon, eBay, Zalando, Yandex and Facebook

Be aware that

  • The average customer service response time is 5 hours on working days
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Productsup

IN A NUTSHELL

Leading solution for online shops with a large product inventory. Easily create quality product data feeds for all shopping channels. No coding required

PRICING

Contact Productsup for a quote

KEY FEATURES

  • A/B product testing feature
  • No coding required to set up feed
  • Tracking tools built into the Productsup platform

Great for

  • You can update your product information multiple times a day
  • All Google shopping restrictions have been integrated into the platform, which reduces delays
  • You can manage ecommerce campaigns on Google, Bing, and Facebook
  • Automatically schedule product and data imports into your feed
  • Perform channel-specific assessments with the platform’s smart analysis feature
  • Select from hundreds of available, channel-specific feed templates
  • Manage your product ROI and exclude unprofitable channels from your strategy

Be aware that

  • Headquarters based in Germany, need to be aware of time differences when dealing with customer services
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Feedonomics

IN A NUTSHELL

The ultimate shopping feed optimization with full-service management, our platform uses the latest technology to enhance your shopping feeds

PRICING

Contact Feedonomics for a quote

KEY FEATURES

  • Make automated changes to your products
  • Dynamically generate a feed through crawling your website

Great for

  • Setup import, transform and export rules one time, then the system automatically repeats the process on a user defined schedule (hourly, daily, weekly)
  • You can be notified of any errors or disapprovals as they occur so you can make corrections immediately without delaying your feeds and losing sales
  • Full service feed set up and ongoing support
  • Set up A/B tests for your shopping feeds
  • You can schedule automatic performance reports to key team members–so they can always see what is working, or not, and make immediate changes to increase sales
  • Review your cost, revenue and click data with your product feed so you will be able to search and query your data based on performance metrics, plus you can set a filter to feed only the SKUs that are the most profitable

Be aware that

  • Does not offer a free trial of the platform
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GoDataFeed

IN A NUTSHELL

Product feed automation and optimization platform for Amazon, Google, Walmart and 200+ e-commerce channels

PRICING

Accounts start from $29 per month

KEY FEATURES

  • Uses a single point of integration so all channels are up to date
  • Manage multiple shopping channels from one platform
  • Update and change product information instantly

Great for

  • Consolidate product data from multiple sources to minimize complexity and create highly optimized datafeed campaigns
  • Built-in validation and category taxonomies for better data quality and more precise shopper targeting
  • Offers a 30-day free trial
  • Modify and create channel-specific, optimized feeds without altering original sources. No coding required
  • Syndicate products to 200+ of the most popular shopping sites including Amazon, Google, Facebook, Walmart and eBay
  • Data feed creation wizard for painlessly optimized product listings that are ready to sell on all of your channels

Be aware that

  • The entry level account covers 1000 SKUs
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ChannelAdvisor

IN A NUTSHELL

Use our comprehensive e-commerce platform to connect to Amazon, eBay and hundreds of marketplaces around the world. Book your free demo today

PRICING

Contact ChannelAdvisor for a quote

KEY FEATURES

  • Product content optimization
  • Benchmark your performance against competitors

Great for

  • Use ChannelAdvisor to manage campaigns across Google, Bing, Facebook and Amazon
  • Get access to the ChannelAdvisor’s algorithmic repricers which will help you win more buy box and best offer positions on Amazon, Walmart, Jet and eBay
  • Create product A/B tests
  • Manage your fulfillment network through ChannelAdvisor
  • On-demand monitoring and reporting lets you see how your products are being positioned and priced

Be aware that

  • Account contracts are yearly
  • Adding additional channels and marketplaces comes with additional charges
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DataFeedWatch

IN A NUTSHELL

Optimize your data feeds and campaign performance on 1000+ eCommerce channels

PRICING

Accounts start from $29 per month

KEY FEATURES

  • Manage your product feed in one platform
  • Review shopping performance metrics

Great for

  • No minimum contract term and no set up fees
  • Receive instant notifications if any errors occur
  • Sync orders with your inventory to ensure up-to-date bidding
  • View the performance of each product on every channel. This enables you to identify and remove the unprofitable products from your feed
  • Orders booked on a marketplace are synchronised with your online store: Your inventory is always updated and you can fulfil your order from the admin panel of your store
  • Create your data feed quickly by using a pre-built product data feed template

Be aware that

  • The entry level account covers 500 products
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