Great for

• Keep track of multiple social campaigns on one platform
• Manage changes on multiple search engines, including Google, Bing and Yahoo
• Manage your budgets across multiple campaigns and channels on a single platform
• Save time by mirroring campaigns to new locales
• Track cross-channel conversions – including online and offline performance
• Receive dashboards and industry benchmarks and use the insights to inform your strategic decisions

Be aware that

• Doesn't support video campaign management through the Kenshoo platform