If you’re just starting out, knowing where and how to optimize your campaigns can be difficult to decipher from the firehose of data that PPC campaigns generate. On the other end, highly sophisticated PPC accounts require constant and minute adjustments constantly. These tools will help you automate routine optimization tasks to ensure you’re getting the most out of your budgets.
Byron Tassoni-Resch is the Search Engine Marketing Manager for Deliveroo in Europe. With over 12 years in the digital marketing industry, his main focus is on paid search, video and display campaigns. He has worked both in-house and agency side, managing multiple millions of pounds in the span of his career.
Adzooma is an online advertising platform that is disrupting the digital agency space by helping businesses grow through a suite of smart, powerful, and easy to use advertising tools.
The Adzooma platform is 100% free.
Opteo is a simplified yet powerful Google Ads management and optimization tool designed for Google Ad agencies and Google Ad managers.
Accounts start from $97 per month
Adalysis has 20+ tools for PPC optimization, insights, management and testing
Accounts start from $99 per month
Optmyzr gives advertisers and agencies tools to automate PPC account management. Our One-Click Optimizations™, Data Analysis and Reporting solutions will save you hundreds of hours each month
Accounts start from $249 per month
Powering paid marketers with closed-loop reporting and automation. AdStage is connecting paid media marketers to the data they need to analyze, automate, and report on their PPC and paid social campaigns
Accounts start from $749 per month
Shape provides agencies and companies with powerful tools to take control of PPC spend. Never worry about pacing or over/underspend again
Basic tier is free. Paid accounts start from $299 per month
Wordstream is one of the leading online marketing software tools for managing PPC ads and optimizing the digital infrastructure of your business.
Accounts start from $49 per month
Spaceboost helps advertisers around the world turn their data into autonomous, powerful, and profitable ad campaigns on Google and Bing
Accounts start from €199 per month
AdHawk uses machine learning to make managing your Google AdWords and Facebook campaigns easier
Contact AdHawk in order to receive a quote
Cut down Google AdWords & Bing Ads spend by 10-20% with negative keywords tool in just a few minutes
One time fee starts from $100